10 awesome ways to grow your business on Twitter

15 March 2021By Michelle

10 awesome ways to grow your business on Twitter

Social media has revolutionised the way we interact with each other, and for businesses this means how you interact with your customers. Twitter has become one of the most important tools you can use to generate business online, and yet so many companies don’t unleash its full potential.

In this blog we’ll talk about how to get the most out of Twitter to maximise your business, get you noticed and get those follower numbers sky high! Here at LeadSocial we specialise in managing your social media platforms, so you don’t have to worry. Why not say hello?


I know what Twitter is, thank you very much!

We don’t doubt it, after all, it’s super easy to use. That doesn’t mean you are squeezing every last drop of value out of it though. Read on and you never know, you might learn something…

  1. Know what you want

This is fundamental. Without having an understanding of what your targets are, how do you know if you are being successful? Think about things you can measure like increasing your traffic, number of followers, and so on. This is something LeadSocial is really hot on!


  1. Use Google Analytics

Google Analytics is great for monitoring your social media feeds, and it’s free to use for the basic data.


  1. Competitions

Everyone loves a competition right? It’s a great way to boost your followers and people love getting something for free. Think about the prizes too, make it unique to your business.


  1. Get talking

Twitter is all about the conversation. People love to talk, and it’s called social media for a reason. Check out popular accounts and you’ll quickly see that there are regular talking points and discussions about topical items. If it’s interesting, they will retweet it – boom!


  1. Tweet often

An inactive account is a useless account. You need to get on there daily to attract people in, keep it topical and fresh. Think of it as cleaning your shop window every day. Time of day is important too – early afternoon is a good time to catch those browsing fish!


  1. Use video and photos

You may already have some content you have created for your website, if so, get it on your twitter account. People love a video or meme, and photos are equally as effective.


  1. Infographics

Just like video and photo, infographics really grab the attention of users looking for a quick hit of data that’s easy to digest.


  1. #gettoknowyourhashtags

You’ve seen all those hashtags at the end of tweets right? They are picked up in searches made through the internet, so even people not on Twitter could be attracted to your tweet. Just don’t overdo them, and make them snappy.


  1. Use other popular accounts to your advantage

Don’t just tweet, use other accounts with loads of followers to draw them in to you. Retweet with a thoughtful comment which says something interesting about your brand.


  1. And we’ve made it to number ten.

This one’s easy. Keep your profile fresh and relevant. Change your profile picture regularly, especially if there is a product you are keen to promote.

Good luck and see you in the twittersphere!

Did you enjoy that? Why not check out some of our other blogs on cool stuff all about Social Media and who we are.


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